Customer experience drives a business, and your business isn’t an exception. Many businesses struggle with keeping clients because they don’t know how to handle their existing customers. A satisfied customer automatically converts to your brand ambassador. Therefore, you should take the time to find ways to make your buyers happy. Here are some leading client…
Ten years ago, there were approximately 220,000 businesses located in New York City, and 98 percent of them were small businesses. In this highly competitive universe, how can your brand stand out from the competition? Amidst the tragedy, something that the COVID-19 crisis proved was the change in consumer behavior. A McKinsey Global Institute study…
If you know everything there is to know about bicycles and have a lot of passion for design, then you are a perfect candidate to start your own business building bikes. There are already a lot of big brands and even small boutique bikes out there, so how will yours stand out? There are a…
Whether it is the launch of your new business or expansion of the existing product line, including a video in your strategy can help turn your business launch from good to great. Why, you may ask? The main reason is that video attracts and converts users to customers. It is the power of video which…
It is easy to become settled in your own ways. You may feel nothing wrong with doing what you do best without ever taking the plunge to try something new. But this type of thinking can also lead to stagnation and stunted growth. The same might be the case for your online business. It can…
Video ads are very beneficial and the most convenient way to get the attention of the viewers. If any product is successful in the market, then its promotion is an essential part of its journey. Apart from the quality of the product, it is necessary to create a space in your audience’s heart. We know…
Your business could provide the best service in the world or have the most stunning products, but if no one knows you exist, it makes no difference how good you are. If you want your business to be recognized and to grow, increasing your leads is a must. A lead increase can not only improve…
Customized bookmarks can serve as a great promotional tool for businesses. They can be used as a mini flyer that can be used to market goods and services. People are more inclined to keep bookmarks with your business name tucked away inside their favorite books. Giving bookmarks is an effective and inexpensive way to market…
The stigma is evident. Consumers right now are getting tired of paid advertising. For sure, you know it too. Thus, the quests for another marketing tactics are continuous and found its way to influencer marketing. The concept of influencer marketing is pretty simple. A particular brand teams up with a person who has a substantial…