How Facebook Ads ROI Has Shifted in the Post COVID World and Your Takeaway for Success

Facebook Ads

The COVID-19 pandemic has hit small businesses where it hurts the most, their bottom line. The demand has been at an all-time low, and if the situation does not improve in the near future, the coffers of many small businesses are sure to be depleted, rendering the businesses out of the market. Every business vertical … Read more

Lessons in Online Branding: Make Your Banner Ads Clickable

Banner ads are one of the most common types of internet marketing, and they’ve been around since the inception of social media. Lately, you’ve probably been seeing banner ads that are directly related to your recent search history. Banner Blindness If your business has deployed banner ads as part of your marketing strategy, you may … Read more