How to improve your customer experience when selling online?

Customer experience

Throughout the last 12 months, ecommerce companies across the board have seen their businesses grow exponentially. With non-essential retail closed for much of the year, customers took to online shopping to fill the gap, some for the very first time. While growth is great, especially in tough economic times, having an open online presence can … Read more

Is Customer Service at the Heart of Marketing?

Customer

Most business owners will agree that customer service is one of the most important factors of their overall business strategy. After all, it can help you to develop a loyal customer base, which ultimately results in word-of-mouth marketing – probably the most effective type of marketing there is. With the significant rise of digital marketing … Read more