Running a small healthcare practice can be challenging, yet nearly half of physicians believe the additional effort is worthwhile. In the current healthcare environment where competition is high, it becomes very important for small practices to build a good reputation. Good public relations (PR) can help with increasing the visibility, trustworthiness, and credibility of your…
Information is power, but the internet has taken things to a whole new level. Everyone’s a publisher these days and stories can get viral within hours, reaching millions of people. While brands love such massive publicity and exposure, the unprecedented speed at which information flows today makes reputation management a nightmare. The smallest mistake online,…