Tag: Marketing Automation
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Choosing an SMS API Vendor and Capitalizing on Conversational SMS
In the rapidly evolving digital marketplace, leveraging SMS (Short Message Service) and MMS (Multimedia Messaging Service) within a business’s communication strategy is indispensable for staying ahead of the competition. An effective Messaging API (Application Programming Interface) is key to facilitating seamless text and multimedia message exchanges, crucial for reaching a global audience. This technology is…
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How to Automate Your Business Processes?
Automation is a huge buzzword among businesses in 2020. Companies around the country are making their processes more efficient by stepping back and letting the software do complex tasks. This might sound scary at first since automation runs on its own and eliminates the need for humans. However, it saves businesses time and money. This…
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8 Dos and Don’ts of Marketing Automation
Some business owners make the mistake of not considering marketing automation because the term “automation” has an impersonal connotation. Marketing automation, however, doesn’t have to be impersonal or mechanical. It’s a tool that saves you time on repetitive, minuscule processes. Examples of tasks that can be automated include posting a new article on your social…